SSBC Selects Talking Pictures from Solenium Group, the Aftermarket's Leading Content Management System

Performance brake system manufacturer and supplier adopts Talking Pictures for efficient, centralized catalog management and publishing

TORONTO - September 24, 2010Solenium Group, a provider of technology solutions and services to leading names in the automotive aftermarket, today announced that Stainless Steel Brake Company (SSBC) has adopted Talking Pictures, Solenium's aftermarket content management system (CMS). For the past 35 years SSBC has supplied the aftermarket with performance brake products.

The company was using multiple systems to store part and application data including their ERP system, various internal databases, and spreadsheets distributed throughout the organization. This created significant issues including data duplication, inefficient use of internal resources, and unacceptable lead times to create product catalogs.

The company chose Talking Pictures for the ease of adding new parts and generating detailed reports, the ability to centralize and share data from a single repository, and the capability to create templates for print catalogs.

Mike Jonas, President of SSBC, commented: "We are very impressed with how easy Talking Pictures makes it to add new catalog data and ensure that the same information is shared by everyone in the organization. This will help us eliminate duplicate data and ensure that data is in sync."

Beth Mazza, SSBC's Director of Marketing, added: "Talking Pictures provides everything we need to publish professional catalogs in a timely manner. In the past, it took us months to create a print catalog but with Solenium's print templates and other catalog creation features, we will be able to reduce this time considerably."

About Stainless Steel Brake Company (SSBC)

Based in Clarence, New York, SSBC is a leading manufacturer and supplier of performance brake systems. Founded in 1975, SSBC is an ISO 9001:2000 certified family-owned company. SSBC's experts are committed to continually innovating advances in performance car brake technology and producing high-quality products.

About Solenium Group

Based in Toronto, Canada, Solenium Group has over 25 years of experience providing technology solutions and services to the automotive aftermarket. Talking Pictures, Solenium's content management system, empowers aftermarket companies to manage, share, publish and distribute product information and application data.

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Media Contact

Patrick Weilmeier
pweilmeier@soleniuminc.com
1-800-811-5473 x.290